opinion

Greetings from the European Business & Nature Summit 2025

Image:
Suzon Bedu, Biotope, and Erika Winquist, Luke, representing CircHive in EBNS 2025.

The European Business & Nature Summit was organized this year in October 23-24 in Helsinki. If you were not able to make it, it is possible to see the presentations and listen to the recorded sessions from the webpage:  https://green-forum.ec.europa.eu/green-business/business-and-biodiversity/european-business-and-nature-summit/european-business-and-nature-summit-2025_en 

Special focus in CircHive’s greetings from the EBNS 2025 is given to the session “Embedding nature in your business strategy” by Business for Nature, who has just recently launched the report “It’s Now for Nature Pulse” (https://nowfornature.org/pulse/) where 32 nature strategies are reviewed. In the session, insights, challenges, and best practices were shared by industry experts and leading businesses who have embedded nature in their corporate strategies: 

Hing Kin Lee - Group Lead for Nature, NextEnergyCapital 

“We need to move away from metrics being a marketing tool primarily. Instead, when you start looking at your impacts across your whole operation, in terms of upstream and direct operations, you start understanding where your impacts are and where action is needed. This can also be elsewhere than in your direct operations.” 

Marie Morgan Grebent - Nature & Biodiversity Project Lead, Decathlon 

“For us biodiversity footprint assessment was a way to support the strong link between climate and biodiversity and to embed nature in our strategy. We all know that focusing only on CO2 reduction can lead to a trade-off. On the contrary, considering nature more globally and combine nature and climate can help us to maximize synergies and to integrate nature and climate.” 

Anni Vuohelainen - Director Nature, Tetra Pak 

“Building the nature strategy, which was publicly launched last year, started by collaboration within different business functions across the company to make sure that there was a very strong business case from the beginning. Collaboration with suppliers has also been a key. We have supplier sustainability initiative that includes 150 key suppliers, over 70% of our spent, and over 80% of our biodiversity footprint. We provide training, guidance and resources for suppliers in their own journey. For us to be able to implement our targets, we need our suppliers in this process.” 

Got inspired from these examples? Now it is possible to: